Most businesses use Claude like a fancy search bar. We set it up so it actually runs alongside you. Trained on your business, plugged into your tools, doing the boring 60 percent of the work that's eating your week.
You've seen what Claude can do. You know there's a stack of time and money sitting in there for your business. You just haven't had the hours to sift through what's actually useful, build the bits you need, and figure out how to get your team using it.
So it sits on the to-do list. Quarter after quarter. Meanwhile your competitors are slowly catching on.
We come in and get it done in one full day, onsite. By the time we leave, Claude knows your business, your voice, your tools and your workflows. You stop reading articles about AI and start using it to get five times the work done in the same time.
The hours you used to lose on repetitive admin go back into the work that actually grows the business. Customer service. Relationships. The human stuff competitors can't automate.
This is what done looks like.
You need one person running the show. The business owner, or someone smart on your team. They direct Claude, hold the standard, and approve what goes out. Claude does the boring 60 percent in between.
That's the version that actually works. Set-and-forget AI sounds great in a LinkedIn post, but the businesses getting real value out of Claude all have a smart human conducting. You pick the score. You set the tempo. You decide when it's good enough.
Then Claude does the work of five people in the same hours.
Done in person, around your business, by Mat. Not a course. Not a template. Built for you, on the day.
Sent a week before. A short list of what to have ready, brand assets, logins, examples, so we hit the ground running on the day.
Claude trained on your business. Workspace, projects, brand voice, custom instructions, memory and preferences. The bit that makes Claude actually know who you are.
Your full design system loaded into Claude. Brand colours, fonts, logos, references. So everything Claude produces, from a social tile to a one-pager, comes out on-brand.
Built around your actual workflows. Usually 5 to 7 skills, picked from the discovery call.
Gmail, calendar, drive, your accounting software, your CRM, your project board. So Claude can see what you see and act on it.
The procedures you've already documented, and the ones that live in your head, turned into Claude workflows that handle them end to end.
Mat walks you through every skill, every workflow, in plain English. By the end you actually know how to use what was built.
Questions, tweaks, "how do I get Claude to do X". Sorted.
Once Claude's set up properly, the use cases multiply fast. A few that come up across most clients:
Mat in your office, by the time he leaves, your Claude is set up and you know how to use it. Mat comes to your office, your kitchen bench if you're a solo operator, or a co-working space if you'd rather work somewhere neutral. Book the call and he'll confirm a date that works.
The proper job, done in person. Mat in your office, at your kitchen bench, or a co-working space in Sydney or the Central Coast.
Book the BrainTravel costs added separately for jobs outside Sydney. Travel quoted up front before the booking is confirmed, no surprises.
Tower Tech runs on Claude. Her Empire Builder runs on Claude. We've built the systems, broken them, rebuilt them and refined them on real businesses with real customers.
That's the difference between someone selling you a Claude setup and someone who's actually living it.
Yes. Claude Pro at minimum, Claude Max recommended. We'll talk through which one suits in the strategy call.
Most clients are. That's the whole point of the setup. You come out of it with Claude tailored to your business and the training to actually use it.
Yes. That's the whole engagement. We map your repeatable workflows in the discovery call, then Mat builds Claude skills that handle them.
Yes. Mat regularly does onsite setups across Australia. Travel and accommodation costs are added to the quote up front, never tacked on later.
We send you a short prep pack about a week before. It covers what to have ready: your brand assets and design references, logins for the tools we're connecting, and a few examples of your favourite emails, decks and social posts. Nothing intense. The heavy lifting happens on the day.
Claude has stronger context handling, better writing quality, native skills and the MCP integration with tools like your calendar, drive and accounting software. For business owners, the gap is significant. We use both. Claude is what we set up.
For 5+ person teams with multiple leaders, the Corporate Setup is the right fit. Same idea, scoped for bigger businesses with role-specific skills built for each leader.
Everything above is built for solo operators and small businesses. If you're running a team and want Claude wired into how the whole company works, with custom skills for each leader, full onsite setup, and training across the org, that's a different conversation.
Mat will ask about your business, what's slow, and what you want different. By the end of it, you'll know roughly when he can fit you in for the day.
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